OLAB AssistSEOSearch engine basics
Can search engines index and describe the page?
olabassist.comOLAB Assist — Search and AI visibility monitoring
title, meta description, robots meta, H1, canonical, sitemap
Does AI recommend you, or your competitors? See it and fix it.
Every week OLAB Assist asks ChatGPT, Claude, Gemini, Perplexity and Google's AI the questions your customers ask. See who gets recommended, the intent and tone of each answer and your share against competitors, then close the gap with a prioritized SEO, GEO and AEO fix list.
- 01Audit
- 02Data
- 03Rivals
- 04Tools
- 05Report
Less report building. More strategy.
Every step from audit to client report in one dashboard, so your workload doesn't grow with your client list.
- Audit: Scan a client site in seconds.
- Collect the data: Scores, issues and AI answers update every week.
- Compare with competitors: Who AI recommends, and where you rank.
- Send it to your tools: Slack, Notion, Looker Studio and the API.
- Present to the client: Branded report and dashboard, ready.
Read in every auditAnswers tracked from ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews
robots.txtOAI-SearchBotClaude-SearchBotPerplexityBotChatGPT-UserGooglebotBingbotGPTBotX-Robots-Tagmax-snippetsitemap.xmlJSON-LDOrganizationProductrel="canonical"og:titleog:image<title>meta description<h1><html lang>noindexllms.txt
What we check
20 technical checks in four groups, plus AI answers compared with your competitors and the intent and tone of every answer. Each result shows the evidence and, where needed, the code to fix it.
GEOAI crawler access and identity
Can AI systems reach the site and identify the business?
User-agent: OAI-SearchBot Allow: / User-agent: Claude-SearchBot Allow: /
AI search crawlers in robots.txt, a live test as those crawlers, training crawlers, Organization schema
AEOAnswer-ready content
Is the content shaped for direct answers?
How much does a brand strategy project cost?
Product, service and article schema, question headings, Open Graph
AIOReadable without JavaScript
Can a crawler that does not run JavaScript read it?
robots.txt validity, text in the HTML source, page language, valid JSON-LD
AI visibilityCompared with competitors
Do AI assistants recommend you or a competitor?
ChatGPT, Gemini, Perplexity, Claude and AI Overviews answers; named, rank, cited, share of voice
Intent and toneContext of each answer
For which questions are you named, and in what tone?
Research, comparison, purchase and brand intent; positive, neutral, negative tone
See it in under 2 minutes
A full tour on olabassist.com: the free audit, evidence and fixes, answers from six AI assistants, competitors, trends, integrations and plans. Account data in the video is sample data. Jump to any part.
How it works
01Run a free audit
Enter a domain. In about 10 seconds you get a score for SEO, GEO, AEO and AIO, every finding with the evidence behind it, and the exact fix. No sign-up needed, and you can share the report with a link.
Start 14-day free trial02Monitor every week
Add the site to your account. Every week we re-check the homepage and the pages in your sitemap, keep the score history and record every change, so you can see what moved and when.
Start 14-day free trial03Track AI answers
Add the questions your customers ask. ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews answer them every week, and you see whether your brand is named, in which position, which competitors appear and which sources are cited. Each question is labelled by intent and each mention by tone, automatically.
Start 14-day free trial04Get alerted and fix
When a deploy blocks AI crawlers, adds noindex or removes structured data, you get an email or Slack alert showing exactly what changed. Fix it, then re-check that finding with one click.
Start 14-day free trialKnow why AI mentions you, and how
Every question you track is labelled with its search intent, and every answer that names you is scored for tone. No tagging by hand: it happens on its own each week, so you see where you win and where you lose.
Search intent
Each question gets one label, so you can tell visibility in research from visibility when people are ready to buy.
- ResearchLearning a topic or how something works
- ComparisonBest options, alternatives or X vs Y
- PurchaseReady to buy: prices, plans, where to buy
- BrandAsks about your brand by name
Example: “accounting software prices” → Purchase
Sentiment
When an assistant names your brand, we check whether it speaks well of you, stays neutral or warns against you.
- PositiveRecommends you or praises your strengths
- NeutralLists you without an opinion
- NegativePoints out weaknesses or steers away
- Not mentionedYour name does not appear in the answer
Example: 58% positive · 34% neutral · 8% negative
What you do with it
Filter answers by intent and tone, compare them with competitors, and send them to Notion, Looker Studio or your CRM.
- FilterNarrow answers by intent and tone
- CompareSee where competitors lead, per intent
- PrioritiseClose purchase-intent gaps first
- ReportNotion, Looker Studio, API and CSV
Example: named in 62% of comparison answers but only 18% of purchase answers, mostly neutral.
Spot AI mistakes. See what your fixes changed.
OLAB Assist goes beyond the report. See what AI assistants say about your business, which sources they use, and whether your changes worked.
Incorrect information alerts
Add the facts AI needs to get right, such as pricing, locations and services. If an answer contradicts a fact, you get an alert with the exact wording and the sources the assistant used.
“Example Clinic plans start at $49 a month.” Your fact: plans start at $79.
How it works →See the results of your fixes
Mark a fix as applied. The next scan shows whether the issue is resolved and how your score and AI mentions have changed since that day.
Applied on 3 Oct · score 71 → 84 · mentioned in 2 → 5 answers
How it works →Why AI recommends competitors
Each week, we review the pages AI cites for your questions and highlight those that mention a competitor but leave out your brand. Find the directories, reviews and comparisons where your business could be featured.
example.com appears on 6 pages AI uses as sources. Your brand appears on 1.
How it works →Works with the tools you already use
Send scores, issues and AI visibility to Notion, Looker Studio, Slack and your own systems. Every guide walks you through the setup step by step.
NotionA branded AI Visibility Dashboard in Notion with sites, issues and the AI answer log.Looker Studio (Data Studio)Client-ready reports on scores, issues and AI visibility vs competitors.SlackAlerts in a Slack channel when the score drops or an AI assistant stops naming you.DiscordThe same alerts in a Discord channel, with a link to the report.Webhooks · Zapier · MakeSigned JSON events for your CRM, Zapier, Make or n8n: create tasks in Asana, ClickUp, Trello or HubSpot.REST APIRead-only REST API for sites, scores, issues, AI answers and history. Feed your CRM or warehouse.MCP (Claude, ChatGPT)Ask Claude, ChatGPT or Cursor about your sites in plain language through the MCP server.
Pricing
Every plan starts with a 14-day free trial. Add a card to start; you're not charged until the trial ends, and you can cancel any time before then. Prices in USD, billed monthly or yearly with 2 months free.
Starter
One website, watched every week.
$29/ month
$290/ year
That is $24.17 a month, 2 months free.
- 1 monitored site
- Weekly scans and score history
- 25 pages checked on every scan
- 3 on-demand scans a day
- 25 tracked AI prompts
- 3 competitors per site
- Automatic intent and sentiment analysis
- Change alerts
- Incorrect information alerts
- Before-and-after results for every fix
Growth
Most chosenFor a few sites, or one site and its competitors.
$79/ month
$790/ year
That is $65.83 a month, 2 months free.
- 5 monitored sites
- Weekly scans and score history
- 100 pages checked on every scan
- 10 on-demand scans a day
- 100 tracked AI prompts
- 5 competitors per site
- Automatic intent and sentiment analysis
- Change alerts
- Incorrect information alerts
- Before-and-after results for every fix
- 1 user included
Add-ons
Start 14-day free trial
- Add 2 more users at $9/month each
- Add 50-question packs at $30/month, up to 200 questions
Agency
For teams that report to clients.
$199/ month
$1,990/ year
That is $165.83 a month, 2 months free.
- 20 monitored sites
- Weekly scans and score history
- 250 pages checked on every scan
- 30 on-demand scans a day
- 300 tracked AI prompts
- 10 competitors per site
- Automatic intent and sentiment analysis
- Change alerts
- Incorrect information alerts
- Before-and-after results for every fix
- White-label reports
- Report settings with your client’s logo
- 5 team members
- API, webhooks, MCP and Notion sync
Add-ons
Start 14-day free trial
- Add 15 more users at $15/month each
- Add 50-question packs at $30/month, up to 1,000 questions
Questions
What is GEO, AEO and AIO?
They are names for the same goal: being found and cited by AI-driven search. GEO is generative engine optimization, AEO is answer engine optimization, AIO is AI optimization. In practice they depend on the same technical basics this audit checks: crawler access, structured data, readable HTML and clear content.
Does a high score guarantee that ChatGPT will mention my site?
No. The score measures whether the technical requirements are met. Whether an AI assistant cites you also depends on your content, reputation and competition. Prompt tracking in paid plans shows what assistants actually answer.
Do I need to install anything?
No. The audit reads your public pages from the outside, like a crawler does. Nothing is installed on your site and no access is needed.
How does the free trial work?
Pick a plan and add a card. You get the plan's features for 14 days without being charged. We email you the day before the trial ends with what monitoring found. Cancel before then and you pay nothing; otherwise the plan continues automatically.
Can I cancel any time?
Yes. Cancel from your account whenever you like; your plan stays active until the end of the period you paid for. See the refund policy for details.
Can I send OLAB Assist data to Notion, Looker Studio or Slack?
Yes. Every paid plan can post change alerts to a Slack or Discord channel. The Agency plan adds a Notion dashboard that updates itself, a Looker Studio connector for client reports, and webhooks for Zapier, Make and n8n. Each integration has a step-by-step guide. See all integrations →
Is there an API or MCP server for agencies?
Yes. The Agency plan includes a read-only REST API, signed webhooks and an MCP server, so you can pull data into your CRM or ask Claude, ChatGPT or Cursor about your sites in plain language. Read the API guide →
How do the intent and sentiment labels work?
Each tracked question is labelled automatically as research, comparison, purchase or brand intent. Each AI answer that names you is labelled positive, neutral or negative. A small language model does both, with a rules-based fallback, so nothing has to be tagged by hand. You can filter the dashboard by them and they are included in exports, the API, Notion and Looker Studio. Read how it works →
Can I add more users or AI questions to my plan?
Yes. Growth includes 1 user and can add up to 2 more at $9 per user per month; Agency includes 5 team members and can add up to 15 more at $15 per user per month. Both can add 50-question packs at $30 per month (up to 200 questions on Growth and 1,000 on Agency). Add-ons are bought in Billing & invoices, apply right away and are charged pro rata. Question packs open after the trial, with the first payment. Larger teams can ask for a quote.
An AI assistant gives incorrect information about my business. What can I do?
Add the facts AI should get right, such as pricing, locations or services. Each week, we check answers that mention your brand against those facts. If an answer contradicts one, you receive an alert with the exact wording, the question and the sources used, so you can see which page needs updating. The alert closes automatically when a later answer gives the correct information. How incorrect information alerts work →
How can I tell if a fix worked?
Mark the fix as applied. We save that day’s score and AI visibility, then compare them with subsequent scans. You can see whether the issue has been resolved and how often AI mentions your brand after the change. The application date is also marked on your trend chart. How fix tracking works →
Why does AI recommend my competitor instead of me?
One reason is that AI’s source pages mention your competitor but not your brand. Each week, we review the pages AI cites for your questions and identify those that mention a competitor but leave you out, including directories, reviews and comparisons. Getting featured on these pages can help your brand appear in AI answers. How we find these pages →
How is OLAB Assist different from other AI visibility or SEO tools?
OLAB Assist brings four things into one weekly workflow: 20 technical SEO, GEO, AEO and AIO checks, each with a recommended fix; real answers to your customers’ questions from ChatGPT, Claude, Gemini, Perplexity and Google’s AI features, compared with your competitors; alerts for incorrect information about your business; and before-and-after results for every fix. Choose from Starter, Growth or Agency, each with a 14-day free trial. Your first audit is free, with no sign-up required.